Saturday, January 24, 2009

Turn the Kaleidoscope

Mediocrity is the devil.

Working in a bureau, I'm expected to churn out daily stories, briefs and photo ideas to feed the beast that is the community section.

I won’t lie. They're mostly dull.

In less than an hour with Mary Ann Hogan, Chips Quinn Scholars career coach, I learned to 'turn the kaleidoscope' to find the most compelling daily story while gathering string on an enterprise story.

City council meetings? Punch 'em out in 15 minutes to get to the goods.
Briefs? Fall into an efficient routine and get faster.

Throwing around story ideas in Hogan’s small group, I shared an idea I have been interested in for a while. We turned the kaleidoscope. Mary Ann called it a national story.

I learned that with the push of my career coach and the collective brains of my peers, a seemingly routine story idea can be elevated to an A1 centerpiece.

Mary Ann doesn't know this yet, but I will be hitting her up for feedback as I progress with this story. You too, Group.

For the first time since I've entered the real world, I've truly learned the value of taking advantage of the resources I have.

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